Breaking Journey Information interview: Eduardo Jesus, president, Madeira Tourism Board | Focus


Madeira Tourism Board has been honoured with the title of Europe’s Leading Island Destination on the World Travel Awards.

Right here Breaking Journey Information speaks to Madeira Promotion Bureau president and regional secretary of tourism and tradition, Eduardo Jesus, to learn the way it feels to have been recognised by voters from across the globe.

Breaking Journey Information: Having claimed a prime title on the World Journey Awards, how does it really feel to have received?

Eduardo Jesus: It’s the eighth time that Madeira has received the title of Europe’s Main Island Vacation spot, however every time it constitutes a particular feeling.

It’s a agency acknowledgement of Vacation spot Madeira.

There’s a feeling of added duty in order that the end result shouldn’t be ephemeral.

We have now achieved this 12 months after 12 months, which is a outstanding achievement for Madeira to proceed to win the Europe’s Main Island Vacation spot award.

I’m positive that each one who work within the tourism sector in Madeira are happy with this award, in addition to the residents of the archipelago who see their homeland being repeatedly acknowledged internationally, with these and different distinctions.

Alternatively, I additionally imagine that the 1000’s of travellers who go to us all year long will really feel proud, in that they are going to discover within the award one other issue that enhances their trip selection.

BTN: How will the trophy show you how to to advertise Madeira as we transfer into 2022?

EJ: The World Journey Awards contributes to growing the notoriety of Madeira Vacation spot.

It expands the popularity that Madeira has achieved all through the world in recent times, whereas being highlighted in 2020 and 2021 for the boldness generated within the security offered by the vacation spot within the management of the pandemic.

Nevertheless, selling a vacation spot requires way more, together with steady and in depth work.

That is what we do completely by the Madeira Promotion Bureau alongside our conventional markets in addition to with rising markets, in order that the demand be more and more accentuated and sustained, as is occurring once more at a time once we are recovering from the consequences of the pandemic.

BTN: What’s it that caught the attention of voters; what do you suppose it’s that separates Madeira from its rivals in Europe?

EJ: What differentiates Madeira from the opposite islands which had been within the voting for Europe’s Main Island Vacation spot is our authenticity.

We’re a mature vacationer vacation spot, receiving guests for over two centuries, who proceed to hunt us as a result of we’re completely different.

We have now a definite nature, which extends from the ocean to the mountains, whereas very intently related, and we additionally provide a singular tradition.

With this trilogy we current a singular provide in Europe in addition to on the planet.

It’s this authenticity, mixed with the Madeirans’ artwork of hospitality, which locations us on the prime of the alternatives when voting and, above all, when reserving their journeys.

The proximity of the vacation spot in relation to the supply markets, can also be a really related part which is price mentioning.

Extra Data

Discover out extra about Madeira Tourism Board on the official website.

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